Welcome to our blog

Reflections and insights on effective sales and marketing strategies for small and local businesses.

From Team Samai and friends.

Published on: 25/07/2025

Is your Google My Business listing optimised? Learn how to improve your local visibility, attract more customers, and boost credibility with this free tool.

Conversion Rate OptimisationSales FunnelsWebsite Optimisation
How to Maximise Your Google My Business Listing | Small Business Guide
Published on: 18/07/2025

Want more qualified leads? Learn what makes a great lead magnet, choose the right format for your audience, and follow a simple step-by-step process to create yours today.

Conversion Rate OptimisationSales FunnelsSocial MediaWebsite Optimisation
What Makes a Great Lead Magnet (And How to Create Yours Today)
Published on: 11/07/2025

Not sure what to measure on your website? Here’s a simple guide to the most important analytics for small businesses, the benchmarks you should aim for, and how Samai makes tracking easy.

Results Based MarketingConversion Rate OptimisationSales FunnelsBusiness Growth MetricsWebsite Optimisation
Website Analytics 101 for SMEs: What to Track (and What The Numbers Really Mean)
Published on: 04/07/2025

Are you frustrated by no-shows or last minute cancellations? Discover how to streamline your online booking process, reduce friction, and convert more visitors into qualified bookings.

SMS MarketingEmail MarketingConversion Rate OptimisationSales FunnelsWebsite Optimisation
How To Optimise Your Online Booking Experience

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